EMPOWERING ADVENTURES, REVOLUTIONIZING THE OUTDOORS.
United Wheels is a global force in outdoor adventure. Our mission is to revolutionize how people move, connect, and explore—by developing exceptional products for bold experiences across wheeled categories and beyond. With iconic brands, advanced materials, and vertically integrated manufacturing, we empower brands and adventurers across 50+ countries.
ICONIC BRANDS FOR EVERY RIDER & EVERY LIFESTYLE
Our portfolio spans lifestyle, performance, and youth adventure segments—delivering trusted, scalable products for every kind of explorer.
UNITED WHEELS BRANDS OPERATE ACROSS ASIA, THE AMERICAS & EUROPE
INNOVATION THAT MOVES THE WORLD
From aerospace-grade materials to patented technologies, United Wheels leads the industry in outdoor innovation. Our user-centric approach fuels design breakthroughs and product performance that define new standards in active living.